Let’s Make a Corporate Video. Sounds Easy Right?

You think making a professional corporate video involves setting up a camera on top of a stack of selected books – ok, tripod and and yelling into a microphone? If so, let me stop you right there! The key ingredient to a successful and effective video is planning it all out in advance. Makes sense right? This means allocating a considerable amount of time in what’s known in the industry as pre-production.